In recent years, the insurance market has undergone a profound transformation. Companies and employees are demanding more integrated solutions that go beyond simply purchasing a policy. Strategic management of corporate health and a careful eye on personal insurance have become competitive advantages. It was in this scenario that REP Seguros made the decision to acquire Benet Saúde, a move I consider one of the most important in the group's recent history.
The operation is fully aligned with our growth plan for the next five years, a period in which we project strong expansion in all our areas of activity. With the acquisition, we created a new vertical within the group, REP Benefícios, which was born with the mission of expanding our specialization in personal insurance and offering high-value-added solutions to our clients.
This step does not only represent an increase in the product portfolio, but also the possibility of delivering increasingly complete services, especially regarding the management of health portfolios. Our vision is clear: we must go beyond contractual coverage. We want to support companies in promoting the health of their employees and in the intelligent monitoring of contract utilization, reducing costs and increasing efficiency.
Looking ahead, we are betting on a significant growth of the benefits area within the company's total revenue. Moreover, we believe that the synergy generated with the other branches of corporate insurance will be decisive in consolidating REP Seguros as a reference in integrated solutions. The new assistance services that we will incorporate from this move also reinforce our commitment to always be ahead, offering innovation and care.
More than strengthening our performance, we believe that the creation of REP Benefícios brings a significant contribution to the insurance market as a whole. Companies and employees now have a more robust ecosystem, capable of offering protection, health, and quality of life together. This is the path we envision for the future of the sector: complete, intelligent, and human solutions that keep up with the evolution of society and organizations.
The acquisition of Benet Saúde is, therefore, more than a market transaction. It is the materialization of a long-term strategy that values our clients and places REP Seguros in an even more solid position for the challenges of the future.
